Working on the design of one of Montréal’s most iconic Brands @CafeOlimpico , our approach was based on: attention to detail, maintaining authenticity and careful consideration & respect for over 50 years of history.

Working from the current Iconic Brand logos & Identity designed by the brilliant Paul Labonté & Connor Virtue, we created an updated Brand Guidelines document that gathered and organized all assets, typography, colour palettes and brand photography in a clear and easy to follow along manner.

In addition to updating the Brand Guidelines and creating a bespoke original Typeface, we custom designed a complete online mobile/desktop website portal that serves as both an e-commerce shop and brand showcase.